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In the 1980s, the most important orchestras in the United States grew tired of seeing that, at auditions, musicians who had been pupils of the orchestra conductors were too often hired, giving very little opportunity to the rest of the candidates. So they began to revive a practice that the Boston Symphony Orchestra had already adopted almost twenty years earlier. They simply put a black curtain in front of the candidate, so that it was impossible to tell who was playing. What's interesting about this measure is that it produced an unexpected side effect: the percentage of women who made it through to the final selection round increased significantly, between 30% and 50%, just because of this curtain. In fact, partly thanks to the introduction of this measure, the percentage of female musicians in these orchestras has increased from 5% in the 1970s to nearly 40% today.
Source: Goldin, C. and Rouse, C. (1997): “Orchestrating Impartiality: The Impact of “Blind” Auditions on Female Musicians”, Working Papers, January, NBER.
The Behavioral Techniques, or Behavioral Design, They constitute a discipline derived from behavioral sciences and economics. They allow change behaviors through interventions, generally relatively simple, in business processes and systems. It achieves a change in the outcome (behaviors) without affecting the origin (mindsets), which is much more complicated to achieve. At Promising Women, we have expert knowledge for the application of these techniques, which are applicable to all areas of people management, acting on processes, systems and social norms, allowing level the playing field in which both sexes compete in the company.
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